Welcome offer · New clients
-15% on your first order
Get your welcome code by email or WhatsApp in 10 seconds and enjoy -15% + free shipping on your first NEW BLACK routine.
- -15% instant discount
- Free shipping over €50
- 14-day returns, no questions asked
- ★ 4.9 / 5 · 166 reviews
Why NEW BLACK
The brand made for you, not for the mass market.
Premium afro complexions
6 shades developed for black, brown and tan skin. No more ashy effect, no more halo.
Made in Italy
Premium Italian manufacturing. Designed in Paris to match the quality of a great maison.
No transfer · 12 h
All-day wear, no touch-up. No marks on your collar, mask or clothes.
Black-owned · Paris
A French black-owned brand with Paris-based customer service, reachable on WhatsApp and email.
Our best-sellers
With your -15%, treat yourself to the essentials.
Three ways to discover the maison.
Bestseller
€30 €25.50
Top value
€127.90 €92.41
With -15% code → stackable discounts
Favourite
€35.80 €25.50
No-Transfer Foundation
6 shades · 12 h wear · Bare-skin finish
Complete Complexion Ritual
Foundation + Powder + Blush + Highlighter + Gloss · -15% already included
Signature Gloss Duo
2 glosses of your choice · 5 signature shades
What our clients say
★ 4.9/5 · 166 Google reviews
★★★★★
« Crash test of the foundation in Trois Îlets shade — passed with flying colours. Ultra-fine texture, bare-skin finish, the shade is luminous, the wear is flawless. Top ! »
★★★★★
« I finally found my Black-owned, no-transfer foundation brand 🙌🏾 the foundation holds up beautifully! »
★★★★★
« Incredible product, the foundation is a real favourite. Warm welcome and a high-quality range. The major brands have nothing on them. »
Everything you need before you order
Your questions, our answers.
How does the -15% code work?
Enter your email or WhatsApp number above. You'll receive your code instantly. Apply it at checkout to enjoy -15% on your first order.
Can the code be combined with other offers?
Yes, the -15% code stacks with signature Rituals (already -15%) and with free shipping over €50. You can therefore get up to -27% on a complete Ritual.
What if the shade doesn't suit me?
Free returns within 14 days. Our Shade Guide and WhatsApp service help you choose before ordering.
Will I receive too many emails?
No. Maximum 1 email per month to share our news and tips. Unsubscribe in 1 click anytime.
How long is the code valid?
30 days from receipt. No purchase obligation.
Last chance
Get your -15%
in 10 seconds.
Join the thousands of clients who make NEW BLACK their signature routine.
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