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Press Room

NEW BLACK,
the house in its own words.

Journalists, editors, content creators and productions: welcome to the space dedicated to NEW BLACK. HD visuals, press kit, interviews and latest releases.

Resources

Everything you need to tell our story.

A French house dedicated to premium afro beauty, founded in Paris, made in Italy, distributed worldwide.

Press kit

Complete press kit

Logo, brand guidelines, HD product and lifestyle visuals, founder photos, current press releases.

  • NEW BLACK logos (PNG, SVG, vector)
  • HD product visuals (up to 4000 px)
  • Lifestyle and campaign photos
  • Colour palette and typography
Request the kit
Press releases

Latest press releases

Launches, new arrivals, events and statements from the house.

  • Gift Set collection launch
  • Ambassador Programme now open
  • New NEW BLACK website & identity
  • Pop-up Châtelet — Les Halles
Subscribe to press releases
Interviews

Founder & expertise

Reach out to our founders and beauty experts for interviews, podcasts, TV and op-eds.

  • Brand vision & positioning
  • Premium afro complexion expertise
  • Made in Paris — Italy
  • Inclusivity in makeup
Propose an interview

By the numbers

NEW BLACK at a glance.

The DNA

Identity
  • French house founded in Paris
  • Premium manufacturing in Italy
  • Makeup for black, brown and tan skin
  • Registered trademark "New Black"

The range

Products
  • 6 signature foundations
  • 4 buildable compact powders
  • 4 floral blushes
  • 3 cosmic highlighters
  • 5 fruity glosses

The market

Presence
  • Online sales newblackcosmetics.com
  • Distribution France · Europe · Africa · Caribbean · USA
  • B2B reseller programme open
  • Pop-up Paris Châtelet — Les Halles

Press contact

A request, a topic, an idea?

Our team replies to press enquiries within 48 working hours. Please specify your outlet, your angle and your deadline.

  • Reply within 48 working hours
  • Dedicated press contact
  • HD visuals & assets provided

Direct:
[email protected]